Tuesday 16 September 2014

Post-Modernism is a Shortcut to the Mass Audiences

Post-Modernism - characterised by the self conscious use of earlier styles and conventions mixing different artistic styles and media

Genre Cycles

1) Experimental - establish trends
2) Post-modern - makes fun and sticks something new in
3) Cannon - fixed to cultural understanding

…and the cycle repeats. An example of this is… 


The music video is pastiche throughout as it makes comments about music videos at the time and parodies the artists such as; Westlife; Backstreet Boys; Britney Spears; Ricky Martin, etc. The video is very ironic as it is a rock band making a music video in the style of a pop music video. 


POST MODERNISM BECOMES SOMETHING NEW BY REFERRING TO THE OLD BY COPYING OR BEING HUMOROUS/TERRIFYING

Homege - immitation highest form of flattery

An example of this is Marilyn Monroe (Gentlemen prefer Blondes) and Madonna (Material Girl).




Pastiche - using imagery of one text to make comment about other

Parody - Making fun of

An example of both: 






Really cool video

No comments:

Post a Comment